PfaelzerDean Services: Communication Training, Message Development, Reputation Management, Media Relations, Communication Planning
Learn more about our team: Penny Pfaelzer, Amy Goldsmith

Paul Dean has been an award-winning journalist for more than three decades. He has worked as an investigative reporter, war correspondent, daily columnist, and syndicated automotive writer, and has won more than 50 writing awards, including two Pulitzer Prizes and National Headliner Award.

A native of England, Dean wrote for the London Daily Herald, covering riots in Hungary and IRA attacks in Northern Ireland. He moved to the United States in 1963 and the Arizona Republic in Phoenix; first as general assignment writer, then investigative reporter, finally a war correspondent in Vietnam before becoming the Republic’s daily columnist.


In 1979, Dean joined the Los Angeles Times as a lifestyle feature writer. He was on writing teams awarded two Pulitzer Prizes for coverage of the Los Angeles riots and the Northridge earthquake. He was that newspaper’s automotive reviewer for 15 years and received the National Headliner honor for his automotive column.


In 1999, Dean became publisher and editorial director of the Boston-based Robb Report magazine, the world’s foremost luxury lifestyle magazine. He currently is that magazine’s editor-at-large and coordinates the magazine’s automotive coverage.




Penny Pfaelzer -- Phoenix
Penny Pfaelzer’s background includes numerous successes in national media relations, reputation management, consumer affairs, business-to-business programming, economic development, special events and strategic positioning. (more)

Betty Rauch -- New York
Betty Rauch is a marketing and communications professional with extensive management experience. Since 1993 she has had a consulting practice focused on marketing, re-positioning, branding, and Internet strategies for non- and for-profit organizations. (more)

Amy Goldsmith -- Los Angeles
Amy Goldsmith is the founder and president of GK Communications, Inc., a Los Angeles based public relations consulting firm with specialized skills in corporate communications. (more)

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